Categories
Saving and Publishing

How to confidently publish your work

We get it!

 

…and we’ve all been there. No lies, putting yourself out into the big bad world is a daunting thought.

 

The good news is, most of the fears associated with going public with your content come from within, which means they can be managed.

 

Let’s take a closer look at why many aspiring writers, entrepreneurs and marketers are apprehensive about making their work public:

  1. Not knowing if someone cares about what you have to write
  2. Uncertainty in the credibility of your information
  3. Spelling and Grammatical errors
  4. Facing adverse reception over a unique opinion
  5. Published articles not being read

 

How does Leakd help 

 

Community

 

The Leakd network includes individuals and businesses from all walks of life.

By collaborating with your peers through our Readers and Reading function, you’ll have the confidence of knowing your expertise is heard.

Moreover, make sure you’re periodically reviewing your Insights.

This data details exactly how your work is being perceived by a wider audience; who’s reading it, where are they reading it from, how often they are reading.

 

The Editor

The intelligent Leakd Editor delivers a range of tools that are precisely designed to help bloggers seamlessly go from idea, to writing, to publishing.

Some of these features include:

 

Easy to use vanishing toolbar.

The toolbar gives you all the functionality to create a stunning written article. Removing all the arbitrary items with other programs, the toolbar will vanish as you glide up and down your screen, giving you an uninterrupted, filtered blog space

 

Category selection.

Easily find something to write about by selecting a category that piques your interest. From there, leakd filters Images and Sources to deliver real-time data related to your selected categories

 

Categories
Categories

A guide to selecting a category

Having a category or topic in mind to write about is essential to your success as an Author or Entrepreneur

With no clear subject in mind, you run the risk of:

  • not having a focused blog 
  • being too general 
  • missing appeal of your target audience 
  • having no clear insights into your efforts 

For these main reasons and many more, we make it mandatory that every Author or Entrepreneur has a primary category selected before publishing a blog or article. 

1. To select a category, simply click on of your interests in the catalogue of your Editor.

 

 

2. If you do not see the category you want to write about, click the number with ‘+” icon to select another primary category. 

 

3. From the prompt, select the primary category you want to write about. 

 

4. Once selected, it will appear in your catalogue. 

 

5. From there, you can select from a number of sub-categories. If selected, your Images and Sources will reshuffle for the new selection. 

 

 

 

 

Note: If there is no content available for a specific sub-category, the Editor will deliver content for the primary category. 

 

 

 

Categories
Saving and Publishing

How do I share my Articles?

It’s simple to share your work with Leakd. 

 

You can do it at Publish Preview or on your article page. 

 

Publish Preview

 

1. Click on the ‘Add +’ to view all your sharing options. 

 

 

 

 

2. Choose which platform you would like to share your article. You can select one social media platform, as well as download it as a document and/or pdf. 

 

 

3. Hit ‘publish’.

 

 

 

4. Make changes to your social media post as you see fit. 

 

 

 

Share from your article page 

 

 

1. Click on the sharing icon on your published article page 

 

 

2. Select the platform you would like to share your work to. 

 

Categories
Writing

What can I do on Desktop that I can’t do on Mobile?

You cannot use the Editor on a mobile device.

 

Leakd Is fully mobile responsive. However, to benefit most from the platform, as well as your creativity, it is best used on a desktop.

 

This is no accident. There are several reasons Leakd is built this way, here are some:

 

Long form content

 

We want you to write and publish quality blogs and articles using the purpose-built features of the Editor. Creating quality written content requires time. It may require you to change your writing strategy. You may need to adjust your SEO settings to suit a changing audience.

All in all, this is not Twitter, or Facebook for that matter, where you publish short-form content to an immediate audience. 

 

Tools

 

Tailored tools like Grammarly, Sources and SEO operate optimally on desktop.

 

Time

 

Did you know the average blog post takes about 3 hours to publish?

While using Leakd significantly reduces time to publish, writing a credible article will still require you to come up with an original idea, fact-check your information and of course adjust for spelling and grammar.

 

These essential elements of an article take time and that typically means sitting in one spot, focused on your work.

 

Remember, you can always hit publish on-the-go. Just not edit.

 

Categories
Writing

Is there a Leakd mobile app?

There is no Leakd mobile application…yet.

 

 

However, the platform is fully mobile responsive. That means you can be just as a productive on the go, as you are at your desk.

 

Here is a list of some of the things you can do while logged in on your mobile device.  

 

– View all your Stories

– Scroll  + Filter Headlines

– Review Drafts

– Publish Drafts (Entrepreneurs only)

– Review, view and navigate through real time Insights

– Start ‘Reading’ colleagues

– Upgrade to Entrepreneur

 

 

Categories
Writing

Quick Editor Guide Video

Check out this quick video on navigating through the Editor 

 

 

 

 

Alternatively, you can read through our comprehensive Editor Guide. 

 

Categories
Writing

My Editor is slow

 

We store and host an incredible amount of data, so depending on your location in the world you may find from time to time that there is a short delay in conducting some of the following prompts:

 

– Changing between categories

– Images loading

– Sources appearing

– Sub-categories appearing

 

Depending on the category you’ve selected, your location and of course the device you are using, calibrating data between primary and sub-categories can take a bit of time.

 

If, however, you do receive longer than expected delays, Save your article and refresh your page.

 

We ask for your patience as we continue to optimize our Editor.

 

If you have any questions shoot us an email at help@leakd.co

 

 

 

 

Categories
SEO

What is SEO and why is it so important to my blog or website?

 

SEO stands for Search Engine Optimisation.

Without focusing on the technical aspects of SEO, let’s take a closer look at what all the fuss is about when it comes to SEO for your blog.

 

How you manage your SEO will ultimately determine how you’re found on various search engines.

Whether you are a new start-up, a budding entrepreneur or growing business, SEO management needs to be an integral part of your marketing strategy.

 

There are 4 key ways you can optimise your search engine visibility:

 

Meta Title

This is the unique title of your blog. It’s crucial you’re as original as possible.

 

What type of article have you written or want to write?

How to (e.g. How to find inner peace at home in 2021)

Listicle (e.g. 8 ways to achieve success through blogging about travel in Asia)

Report (e.g. Working from home. The full report on do’s, don’ts and must’s)

Journal piece (e.g. A deep look inside the enthralling Esala Pera Hera festival in Kandy, Sri Lanka) 

 

Meta Keywords

Which words/phrases would someone input in a search bar to find you?

 

Make sure the words you choose are also represented in your Meta Title, Description and URL.

Again, the trick is to be original.

 

 

Description

 

Briefly, in one or two sentences, describe the purpose of your blog.

Remember to use the words you have used in your Meta Title and Keywords.

This will be a preview of your article on Google.

 

 

Slug

 

The URL of your article.

 

 

It’s no secret that the majority of traffic to a website or a blog is driven by search engine results. And while paid advertising may fetch immediate results, there is no doubt that focused SEO management will deliver authentic interest over an extended period of time, making it the most cost-effective and powerful marketing tool you can deploy.

 

 

 

 

 

Categories
Writing

How do I keep my audience coming back?

Ok, so you’ve managed break through the barriers of:

 

Not being able to find a niche, and

Not gaining a following

 

Congratulations.

 

Your next examination will be how you create content to maintain and grow your audience. We know that tailored and routine content is vital, but if we strip one layer back, you’ll find that asking yourself these three simple questions will help you produce consistent content and drive dedicated readership. 

 

  1. What is being read?
  2. How often is it being read?
  3. From where is it being read?

 

What is being Read?

 

It’s essential you have visibility on which of your published work is fetching the most interest. Without having this understanding, there is no real way of knowing whether you’re catering to your niche.

While you may enjoy a particular style, theme or discourse, it might not be exactly what your audience, for that category, wants to read.

Being mindful of this is an essential step in curating content to grow an audience.

 

How often is it being read?

 

Ok so you think you know what content is working, you’ve even gained a few more followers. But how do you know these new followers are actually investing time in reading your work.

Some may have just seen your title and thought “Not interested” or some may have got all the information they need from your title and left.

Separating “Reads” and “Views” is critical when assessing just how often your publication is being consumed.

Typically, time spent on your page is a good indication of whether it was actually read or not.

 

From where is it being read?

 

Knowing which part of the planet is a tune with your writing style is great data.

The world is teeming with different cultures, interpretations, faiths and traditions. For example, a particular style of writing for an Australian audience may not fare too kindly in Iran, and vice versa.

Additionally, timing can play a big role in helping you structure content. If your audience is primarily in the US, you’ll want to ensure you publish content that is US time friendly.

 

Ultimately, feedback through data on your content is everything!

It’s not enough to just write and publish. Understanding how your writing affects your audience is key to maintaining a concrete foundation to routinely share meaningful content. 

 

How does leakd help?

 

Insights

Structuring meaningful content is all about knowing how your content is perceived by your readers.

That means understanding:

– Which of your articles are being READ and which of your articles are being VIEWED

– What category do your readers like you writing about?

Where in the world are your readers even from?

The answers to these questions and many more will help you make well-informed decisions, so you can continue producing high-quality, relevant and tailored content.

Leakd provides all these insights, and more, to Entrepreneurs.

 

 

 

 

 

Categories
Writing

Easy ways to improve lead flow to your page

Amongst the noise of fancy marketing strategies, and deciding whether you want to automate or not, many novice entrepreneurs forget to KISS! – Keep It Simple Silly.

 

 

“Social media (95%), blog posts/short articles (89%) and email newsletter (81%) are the top three types of content B2B marketers used in 2018/2019.”

Content Marketing Institute

 

 

Content marketing is all about generating interest of your solution by periodically communicating with your audience. 

 

Communication can come in the form of social media posts, short-form articles, blogs, video content etc.

 

Gone are the days of simply building it and the masses will come. Today, entrepreneurs, authors and bloggers need to be:

 

1. Relevant

 

 

2. Willing to generate and spread content 

 

 

3. Present  

 

 

Relevant

 

Being relevant is more than just creating content based on topical news. Being relevant is about being yourself and recognising your target market.

 

In an age where content is shared multiple times, across several platforms, businesses and individuals are craving original ideas.

 

 

Offer something

 

The world is on the internet. That means you’re going to have plenty of people doing and saying something similar to you.

 

So how do you get someone to stay on your page, and not click through to another tab?

 

You need to offer something. A glimpse into your solution, your unique way of operating and most importantly, how you solve your audiences’ problem.

 

The sales process starts with YOU! You need to make the first move.

 

 

Present

 

 

To be present today, you’ve got to be able to share your work across the proper platforms.

 

If you’re not on the following platforms, we highly recommend you create an account today.

 

– Reddit

– Tumblr

– Facebook

– Linkedin

 

On these platforms, you will typically find medium-to-long form content readers.

 

If you do not share your work, you are severely limiting yourself exposure and ultimately, any progress.

 

How does Leakd help?

 

 

Sources

 

Once you’ve selected a category, the Editor will calibrate references from around the world in accordance with your selected primary and secondary category.

 

These articles are available in your Editor panel. With a single click, you will have access to a vast library of articles from a curated selection of global media houses; saving you time from searching aimlessly and in the wrong place.

 

The sources process ensures you have relevant and reliable information at your fingertips, so you can begin building original ideas for your writing content. 

 

Insights

 

Your marketing success will only be as effective as the knowledge you have of your audience.

 

Leakd Insights delivers a real-time analysis about your readers across various parameters, like:

 

Views

Category

Sources

Visitors

Keywords

 

With this knowledge, you’ll be able to make quick and effective changes to your content so you’re attracting the right audience, more often.

 

Hub

 

Hub is where you live.

 

You’ll be able to find and edit your information around:

 

– Credentials

– Interests

– Sharing platforms (External links)

– Region selection

 

The external links to your other sharing platforms, like Facebook, Linkedin, Reddit and Tumblr are displayed on each of your published blog pages.

Make sure these are up to date in your external links page.

 

SEO

 

With our very own native SEO tool, you can now input key details about your blog to give yourself the best chance to be found on search engines. These inputs include:

 

– Title

– Description

– Keyphrase/words

 

Optimising your blogs search-ability is one key element in improving lead flow. The rewards of this exercise, while do take time, really outweigh the effort required to do it.